How big MNC’s like Google, Facebook, Instagram etc stores, manages and manipulate Thousands of Terabytes of data with High Speed and High Efficiency.

WHAT IS BIG DATA?

NEED OF BIG DATA?

  • Comparative analysis:- This includes the examination of user behavior metrics and the observation of real-time customer engagement in order to compare one company’s products, services and brand authority with those of its competition.
  • Social media listening:- This is information about what people are saying on social media about a specific business or product that goes beyond what can be delivered in a poll or survey. This data can be used to help identify target audiences for marketing campaigns by observing the activity surrounding specific topics across various sources.
  • Marketing analysis:- This includes information that can be used to make the promotion of new products, services and initiatives more informed and innovative.
  • Customer satisfaction and sentiment analysis:- All of the information gathered can reveal how customers are feeling about a company or brand, if any potential issues may arise, how brand loyalty might be preserved and how customer service efforts might be improved.

MAIN FACTORS WHICH AFFECT THE BIG DATA:-

HOW BIG DATA IS STORED AND PROCESSED:-

CASE STUDIES OF BIG MNC’s:-

1.Facebook:-

2.Youtube :-

3.linkedin:-

4. Twitter:-

5.Internet:-

6.Email:-

7.Data created by the Internet of Things (IOT):-

8.Mobile Device Data:-

9.pinterest:-

Conclusion:-

With the various technologies it holds, Big Data helps almost every company or sector that aspires to grow. Analyzing large datasets that are associated with the events of the company can give them insights to increase their customer satisfaction.

Thanks for reading ……..

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